Should you be focusing on acquisition or retention? The “Layer Cake” analysis can uncover valuable insights.
The only thing more important than Prime Day is analyzing Prime Day... So, next Prime Day will even better. Here's your post-mortem guide.
Syndicated retail data equips businesses with the knowledge to navigate market trends, enhance competitive analysis, and refine product strategies
Learn how to create data-driven customer retention strategies that boost loyalty and profitability.
Klaviyo's V3 API is rolling out, and there are a few key changes that could significantly impact how you manage your customer data.
First-party data is vital to success in 2022, and the brands that don't collect it, track it, and leverage it will not last. Learn how FPD works and how to leverage it for growth.
What is Reverse ETL? It’s the infrastructure and process to get data OUT of a warehouse (the opposite of ETL) and the key to a complete eCommerce data system. Here's your guide to the cutting edge data technology.
In this guide, we dive into how brands can analyze their BFCM data to understand their customers, drive product and inventory strategy, and optimize their marketing campaigns.
Amazon SEO is quite complicated and requires understanding many factors that go into the search algorithm: we put together a complete guide to help you navigate the waters.
Stay Data-Driven.
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