Guides, explainers, news, and walkthroughs on all things eCommerce.
Get the latest eCommerce data insights, news, and guides to accelerate your brand’s growth.
Operations are just as critical to your eCommerce business as marketing, customer service, and finance. Learn nine key operations metrics you can use to optimize Operations and inventory and make your business more profitable.
The only actually complete guide to Marketing Attribution? It's right here.
An important element of leveraging GA4 appropriately is understanding how sessions are tracked. We’ve put together this guide to cover Sessions, how they’re defined in GA4, and how they will change your reporting.
Daasity is thrilled to announce our official partnership with Snowflake: Daasity’s ELT+ for Commerce product is an official Powered by Snowflake solution.
BigCommerce & Amazon data is necessary to blend in order to run useful reporting and analytics. But is it possible? Yes. Read about it here.
In the pursuit of analytics and reporting, don't bet the brand on Excel or GSheets. We've see the pain it causes every day.
RFM Analysis is a powerful marketing strategy that allows brands to clearly identify their best and worst customers, optimize their marketing spend, and target value-based customer segments to greatly improve brand profitability.
Do you know if your Amazon business will be impacted by the upcoming Amazon Selling Partner API (SP-API) updates and new data policies and procedures? Make sure you’re prepared so you don’t lose access to Amazon store data.
If you’re analyzing customer lifetime value, are you sure that you’re calculating it correctly? Find out the right way to calculate customer lifetime value and best practices to leverage the data to keep your brand healthy in the long term.
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