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Technical Blogs

Keeping Your Data Safe When eCommerce Replatforming (and Remaining a Data-Driven Business!)

Data migration is often the greatest challenge in the eCommerce replatforming process, especially for enterprise brands: here's what to be aware of.

Technical Blogs

The Authoritative Guide to Data Orchestration for Consumer Brands

It's the brain behind the pipeline: learn about data orchestration, types, tools, and more.

New arrivals

Metrics

6 Key eCommerce Metrics You Need to Guide Your Brand’s Growth 

You have the data—are you using it to your advantage? Learn best practices on how to leverage six key eCommerce metrics to keep your DTC business on track.

Daasity Events

Digestible Data Video — Export Customer Segments

In this Digestible Data episode, Daasity CEO, Dan LeBlanc, demonstrates how to use Daasity's customer retention performance dashboard to build customer segments that you can export out of Daasity and load into your marketing platform.

iOS Updates

How to Navigate the Apple iOS 14 Update

Learn about how to mitigate the impacts of Apple’s iOS 14 update to ensure continuity in analytics and reporting, as well as how to enable your DTC brand to analyze Facebook ad performance and other platform data as data privacy increases.

Insights

Data Snacks Video — Growth Rate Forecast

In this Data Snack episode, Daasity CEO, Dan LeBlanc, talks about business growth rate and how that can impact your brand's growth forecast. Learn the growth rate formula you need to know, and learn how this factors into a Top Down Revenue Forecast and a Bottom Up Revenue forecast.

Insights

Data Snacks Video — Top Down Revenue Forecast

In this Data Snack episode, Daasity CEO, Dan LeBlanc, explains Daasity's Top Down Revenue Forecast. The Top Down Revenue Forecast is a powerful forecasting tool that allows you to forecast revenue based on your store's Shopify data.

Daasity Events

Inside Daasity: Weekly Flash KPI Dashboard

In this Digestible Data episode, Daasity Chief Analytics Officer, Sean Corson, runs through Daasity's new Weekly Flash KPI Dashboard. With this dashboard, you can see your brand's week-to-date performance and historical weekly performance with six KPIs.

Daasity Events

Daasity's Daily Flash KPI Dashboard

In this Digestible Data episode, Daasity Chief Analytics Officer, Sean Corson, gives a quick summary of Daasity's redesigned Daily Flash KPI Dashboard. Using this dashboard, learn about your brand performance with six KPIs (site traffic, conversion rate, orders, AOV, gross sales, and vendor-reported ROAS) compared to other timeframes.

Insights

How to Get the Most Out of Customer Experience (CX) Using Analytics

Learn which key metrics DTC brands should track to optimize customer support performance and how CX analytics can help guide how to improve customer experience.

Insights

Customer Relationship Stories, Vol. 1: Two Merchants, Two Tales of Retention

Who Gives a Crap and Intelligent Blends, both rapidly growing DTC merchants, realize the value of using data to say, “I do” to their customers. Here are their stories along with some actionable customer retention tactics that increase LTV and engagement.

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