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Daasity Reaches a Milestone and Successfully Raises $2.3M

Daasity Reaches a Milestone and Successfully Raises $2.3M I’m thrilled to announce that Daasity has reached a major milestone by successfully raising $2.3M in our first round of funding. I believe in what we are building and am elated that our investors do too. Our debut investment round was oversubscribed and led by Okapi Venture […]

3 Important Ecommerce Metrics that are NOT Visits, Conversion Rate and AOV Strategy

There are many important ecommerce metrics to track when running a business or managing a store. In addition to visits, conversion rate (CVR) and average order value (AOV), here are a few more less commonly discussed metrics that should be incorporated into your ecommerce analytics. Repurchase rate Cost per acquisition Inventory turns What is Repurchase […]

CPO, CPA or ROAS: Which is a better Ecommerce KPI?

What is the difference between CPO and CPA?  The difference between Cost per Order (CPO) and Cost per Acquisition (CPA) is whether the transaction is from a new customer or any customer. CPO is a commonly used metric among companies in many industries. It is easy to calculate and easy to understand. Cost per Acquisition […]

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